Campaign, Film & Animation
Concept, Storytelling, Graphic design, Video
When it comes to promoting highly specialized IT-products and -services, campaign videos are often defined by abstract wording, detailed product explanations and a visual side that is kept very neutral and bland, focusing on specific technical parts.
We found strength in highlighting Itelligence as the partner who simply delivers the best, easiest and fastest solution with their SAP HANA S/4 solution – a smooth approach and overall a good customer experience.
To simplify this message about a rather specialized product, we decided to find a setting we all know from our everyday lives and use that as an analogy in conveying our message in a humoristic way. Based on that, we created the fictional hairdresser salon “ZAP SHOP – 4 HIM & HANA” and produced a campaign video that, without speak, presents Itelligence and their SAP HANA S/4 solution as the ideal choice.
The video was produced in various lengths for usage across channels, and we added additional graphics for Facebook and LinkedIn, a landing page and elements to be used in presentations. All within a reasonable budget.
For more information, contact
Jakob Sick Nielsen, CEO
Tel. +45 2094 9595