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Client:

Muskelsvindsfonden

 

Category:

Physical Experience 

 

Deliverables:

Concept development, Experience design, Room interior design, Graphic design, Project management

Cirkus Summarum.

Every summer, Muskelsvindfonden and DR Big Band organize the circus performance Cirkus Summarum, where children and childish souls can meet the well-known and beloved characters and hosts from DR’s children’s universe.
 
We started our collaboration with Muskelsvindfonden in 2016 with the aim of elevating the experience of the playground area for Circus Summarum. The challenge was to transform the classic playground with slides and swings to an interactive, sensorial, and diverse experience area where children can immerse themselves in the magic of circus through play and interaction.
 
The content and framework were created based on Muskelsvindfonden's vision of a society where everyone feels included. We  placed special focus on functionality and sensory immersion, so that all children would have equal opportunities to play and experience space, materials, shapes, and color. We aimed at reusing and optimizing already existing resources, and we created 6 dogmas that would help to define the aesthetics, experience, and interactions of the playground in the future.
 
The project scope covered everything from experience mapping, spatial design and wayfinding to the concept development of physical activations, entrances, activity tents, food carts, sponsorship and merchandise stalls.

© Muskelsvindsfonden

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© Morten Rygaard, Photographer

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© Morten Rygaard, Photographer

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Above: Bust the monster and enter the creative Monster Buster Area if you dare.

On the left: The secret kiosk that moves and transforms. An activation that invites play and interaction, where you can experience a puppet show - but only if you catch it at the right time.

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Perform on stage in the Disco tent. © Morten Rygaard, Photographer

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Onkel Rejes big swing. © Morten Rygaard, Photographer

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Dress up in costumes from previous performances – be your favorite character.

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Do you need to cool down? Feel the rush as you enter the sprinkling caravan.

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Immortalize the day with a cake selfie or snap a new family portrait.

© Muskelsvindsfonden

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In the tent of creativity, where magical creatures come to life, only the imagination sets limits. Create your own whimsical scroll with colors, feathers and glitter.

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Still curious?

For more information, contact

Jakob Sick Nielsen, CEO

Tel. +45 2094 9595

Mail: jn@ps-com.dk